A conceptual branding project conducted as part of my second year degree work. 
The Veggie Co is a concept for a collective product/ service, involving local communities. Fresh produce is sourced locally to support our argicultural market, while drawing communities together in the aim to encourage healthier eating habits.
Photography Study conducted to visualise The Veggie Co’s launch box.
The outcome; I designed The Veggie Co’s online image.
This visual collaboration with Instagram’s interface informed creative reflection, illustrating how the service/ product would appear to an audience.
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